Campaign! "One free and buy one."

04, McDonald's Japan has announced that it will conduct a limited period of 28 days from the day 8, the campaign "Free one you buy one" to get a one free pass to the same product when you buy a single item.
Item, the Sun is Mac fries 8-14, Sun 15-21 is five-piece chicken nugget Mac, Sun 22-28 potato hash is Mac and fries. Expiration date of free ticket within one week after the end of each campaign item.
The company's comparable store sales in January last year cracking down 17.0% year-on-year and has continued, it hopes to attract customers leading to an increase in sales by the campaign. What will the campaign leading to attract customers.


日本マクドナルドは４日、対象商品を１個買うと同じ商品の無料券１枚がもらえる「１個買うと１個無料！」キャンペーンを、８日から２８日の期間限定で実施すると発表した。
　対象商品は、８～１４日がマックフライポテト、１５～２１日がチキンマックナゲット５ピース、２２～２８日がマックフライポテトとハッシュポテト。無料券の有効期限は各対象商品のキャンペーン終了後１週間以内。
　同社の既存店売上高は１月が前年同月比１７．０％減と前年割れが続いており、キャンペーンによる集客で売上高増につなげたい考えだ。集客につながるキャンペーンになるでしょうかね。